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How can you start study for the Marketing Cloud Developer Certification Exam
Get the best preparation guide For Marketing Cloud Developer Certification Exam
Quick guide if you don't have time to read whole the page
The Salesforce Marketing Cloud developer program is designed for developers who have practical experience in Marketing Cloud development. The Candidate has hands-on experience in the administration and configuration of the Marketing Cloud Email application, as demonstrated by passing the Salesforce Certified Email Marketing Specialist exam. These credentials are intended for the Marketing Cloud developer who has experience in the development of dynamic and personalized marketing resources, such as e-mail, landing pages and forms with HTML, CSS and AMPscript. The Salesforce Certified Marketing Cloud developer is also an SQL expert and has experience in using the Marketing Cloud APIs.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201
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Salesforce Marketing-Cloud-Developer日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Management | 22% | - Data impact from operations like Contact Delete - SQL queries and best practices for data extensions - Data extraction methods and send logs - Import activities and file formats |
| Topic 2: Security | 7% | - Security best practices in Marketing Cloud - Data security options and controls |
| Topic 3: Data Modeling | 14% | - Configure account Contact model - Differentiate data extension types and uses - Understand contact record relationships across channels - Explain Contact Delete process and impact |
| Topic 4: API | 22% | - Response handling and error management - API objects, methods, and routes (REST & SOAP) - OAuth authentication and access token usage |
| Topic 5: Programmatic Languages | 35% | - Server-Side JavaScript (SSJS) usage and best practices - Programmatic subscriber exclusion and dynamic content - AMPscript syntax, functions, and processing - Implement development best practices |



