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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Using AI Capabilities in Eloqua | |
| Topic 2: Understanding Data Model | - Describe Eloqua data objects and their relationship - Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud |
| Topic 3: Integrating CRM | |
| Topic 4: Implementation Overview | - Identify the pre-requisite documents and the key client attendees required for an implementation - Describe the major milestones and key deliverables of the available implementation offerings |
| Topic 5: Understanding Eloqua Fundamentals | - Create a segment - Create an email - Generate key reports |
| Topic 6: Configuring Email Configuration and Preference Management | |
| Topic 7: Configuring Additional Eloqua Services | |
| Topic 8: Implementing Automation | |
| Topic 9: Tracking Script | |
| Topic 10: Configuring Security Settings | - Configure company settings - Create users and customize a security group - Explain the importance of asset permissions and contact level security |
| Topic 11: Configuring Forms | |
| Topic 12: Managing Database | |
| Topic 13: Branding and Deliverability |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
1. Which three are features of Eloqua Engage?
Response:
A) The ability for Sales to add new contacts to the Eloqua database
B) Reporting capabilities for Sales to see all email and web visit activity
C) The ability for Marketers to build segments for Sales and deploy emails on their behalf
D) The ability for Sales to include attachments in personalized emails
E) The ability for Sales to customize and send marketing-approved emails
2. Which is a component of a standard CRM integration?
A) the automatic sync of Eloqua Lead Score changes in CRM
B) the creation of new accounts in CRM
C) the automatic creation of a sales user in Eloqua
D) the creation of new contacts in Eloqua
3. Which two are examples of implementation workbooks? (Choose two.)
A) Security Settings workbook
B) Subscription Management workbook
C) Branding and Deliverability workbook
D) Lead Scoring workbook
E) Current Asset and Campaign workbook
4. Which three list types are uploaded during Eloqua implementation? (Choose three.)
A) Hard Bouncebacks
B) Unsubscribers
C) Geographic Regions
D) Sales Owners
E) Master Exclude Domains
5. After integrating an Eloqua form externally on a client's website, the form is NOT capturing submissions in Eloqua.
Which two causes of the issue with form integration? (Choose two.)
A) The Eloqua form is active and the code has been integrated on another page on the client's website.
B) "Must contain a valid number of characters" is set and the submitter is entering more characters on the webpage.
C) The Eloqua form has a required field but the website is NOT reflecting that this field is required.
D) A processing step has been updated on the form and the code has not been updated to reflect this on the client's website.
Solutions:
| Question # 1 Answer: A,B,D | Question # 2 Answer: A | Question # 3 Answer: C,E | Question # 4 Answer: A,B,E | Question # 5 Answer: A,D |



