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Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

1. Northern Trail Outfitters wants to use a specific IP address and a subdomain of order subdomain for all of its transactional emails.
What should be configured to accomplish this request?

A) Sender Profile
B) Send Classification
C) Delivery Profile

2. A marketing manager notices emails clustered with images that are inconsistent with branding guidelines.
Which step should they take to restrict the types of content within the content slot?

A) Configure restrictions within a Content Area for approval block types
B) Under user permissions, select limited template access.
C) Configure Content Blocks to only be usable within approved templates.

3. The marketing team wants to split their primary customer data extension into 10 separate segments, to use for future A/B testing score.
Which feature should be used to easily segment the data extension?

A) SQL query activity
B) Random Data Extension
C) Filter Data Activity

4. A marketer needs to send emails to all 20 members of the creative team for proofing as a part of an email campaign.
Which Preview $ Test Content Personalization option should be used?

A) Based on Subscriber Preview List or Data Extension
B) Based on Preview
C) Based on Recipient test Data Extension

5. A marketer wants to use a filter to create a data extension that includes only records from yesterday.
Which step should they take to ensure the data extension includes newly added records?

A) Configure the filter DE to auto-refresh dally in properties.
B) Schedule an automation to refresh the filter activity each day.
C) Check the 'AUTOMATICALLY REFRESH UPON SENDING' checkbox.

Solutions: