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How to register for Facebook 200-101 Exam
Here are the steps to register for the Facebook 200-101:
- Continue with checkout to complete your order, print your receipt/confirmation page for future reference
- Select Register For an Exam
- Next, select Facebook Developer Fundamentals Exam
- To register, visit the Pearson VUE website
- Select the Register by Product (you will only see this option if you are currently not logged into your account)
- Enter the requested information to create your account, and then create a new order
Reference: https://www.facebook.com/business/learn/certification/exams/200-101-exam#
Facebook 200-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Hypothesise | 13% | - Determine appropriate actions based on hypothesis validation or invalidation - Translate business goals into testable hypotheses |
| Topic 2: Recommend Measurement Solutions | 18% | - Determine feasibility of measurement solutions - Design tests to address hypotheses - Recommend suitable measurement approaches and tools |
| Topic 3: Generate Insights | 16% | - Evaluate impact of measurement approach on KPIs - Apply concepts to validate or invalidate hypotheses - Synthesize results from statistical and data analyses |
| Topic 4: Make Data-Driven Recommendations | 13% | - Provide recommendations for future marketing campaigns - Identify iterative measurement opportunities - Communicate insights clearly to stakeholders |
| Topic 5: Assess | 20% | - Align business goals with KPIs and analysis plans - Compare and evaluate different measurement methodologies - Evaluate data quality and relevance of existing data sources - Communicate assumptions based on situation assessment |
| Topic 6: Perform an Analysis | 20% | - Interpret data visualizations - Prepare and manipulate data for analysis - Interpret statistical outputs and regression results - Apply statistical and exploratory analysis methods |
